LUXURY & FASHION — Branded Experiences & Mobile Events

::Hermès

• Client: Hermès

• Agency: Allied Experiential

• Role: Lead 2d Experiential designer

  Project Overview:

  I contributed to the creative development and execution of a Hermès branded event, developing pitch decks, mood boards, and environmental graphics within the brand’s established visual guidelines. My work included designing a custom event map in the distinctive Hermès style, which the client adapted for final use, and creating stamp cards for an interactive scavenger hunt. I also planned spatial layouts and visitor flow, incorporated floor decals to support wayfinding, and oversaw graphic elements throughout the event.

  The design balanced the practical needs of navigation and guest engagement with the brand’s refined visual identity, creating a cohesive experience across the event space.